Designer Elsa Schiaparelli, an Italian noble, opened her first boutique in 1935, on the tony Place Vendome, rubbing elbows with the Ritz Paris and Van Cleef and Arpels.
After her success with a Dali collaboration, perfume, jewelry, and notable fashion designs veering into surrealism, the house fell on hard times and shuttered in 1954.
In 2019, Schiaparelli, hired designer Daniel Roseberry, to be the creative director, and the house has flourished again since his appointment. Roseberry infuses the same artistic flair, spirit, and humor that Elsa Schiaparelli created, but puts an updated spin on it for the 2000’s.
I visited the boutique on Place Vendome last month, which is on the second and third floors of the building. The second floor is for haute couture, by appointment only, and the third floor is ready to wear, shoes, jewelry, and accessories, where an appointment is preferred but not essential. I was brought into the chicly designed salon to wait for a salesperson to escort me through the boutique, andshe then offered something to drink.
The salesperson shared the history of the brand and the newly designed boutique, walking me through the various rooms, while I marveled at the sexy gowns, genius jewelry, gorgeous shoes, and the fabulous furniture. The design is inspired by the original boutique designed by Robert Frank with pieces by Alberto Giacometti. The centerpiece of the middle salon was a stunning daybed that Roseberry designed, and if I had my way, I would have taken a nap in it.
21 Place Vendome, 75001
https://www.schiaparelli.com/en/the-salons-boutique/paris-place-vendome
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